Infocomm Media

Actions

1. The Media Literacy Council (MLC) was set up in 2012 to step up public education on media literacy and cyber wellness. The MLC works in partnership with the private sector, the community and the Government to champion and develop public education programmes relating to media literacy and cyber wellness.
2. Since 2013, the MLC has spearheaded Singapore’s participation in the Safer Internet Day. The Safer Internet Day is a global initiative started by the Insafe network in Europe to champion safe and responsible use of Internet technologies and mobile devices. Scheduled in February every year, countries around the world participate or mark this event by organising nationwide events and campaigns to raise awareness of Internet safety issues.
3. The Inter-Ministry Cyber Wellness Steering Committee (ICSC) was established in 2009 and has been coordinating the Government’s efforts in promoting cyber wellness programmes for youths. The ICSC also provides co-funding for initiatives from the people, private and public sectors that promote cyber wellness.  The ICSC is co-chaired by the Ministry of Communications and Information and Ministry of Education, and includes representatives from other ministries and government agencies.

Progress

The various public education efforts have managed to achieve good results and reach.

The MLC developed numerous programmes for school-going children from secondary to tertiary levels and their parents. The MLC has also built a national campaign championing media literacy around the Safer Internet Day.

Since its inception, the ICSC has supported more than 34 initiatives that promote cyber wellness, with an outreach to over 380,000 persons.

Actions

IMDA regularly consults media advisory panels comprising members of the public on classification issues. Content guidelines for various media platforms periodically reviewed in consultation with these panels as well as the relevant industries and other stakeholders. Furthermore, IMDA conducts regular surveys and focus group discussions to gain deeper insights into the public perception of media classification and content standards. These measures ensure that our content regulatory policies and standards remain relevant and are in line with Singapore’s societal norms and values.

Progress

Content regulation is a shared responsibility among the regulator, the industry and the community. MCI and IMDA will continue to periodically review our content regulation framework in close consultation with the community and our advisory panels. We will also work with industry stakeholders to ensure that there are sufficient safeguards to prevent under-aged access to mature content. Our media literacy efforts will remain an important touch-point with parents and the community at large, so that we empower them with the right tools and information to make informed media consumption choices.